Dr. Wesley Moons is an affective neuroscientist applying his skills to neuromarketing. He is an expert on how emotions impact biology, persuasion, and decision-making. His research has identified new persuasion strategies and neural markers of trust.
Dr. Moons has published over 20 peer-reviewed papers using cutting-edge methods and technologies. His work has been covered by major media outlets including the New York Times, CNN, and NPR. He has received numerous grants and awards in recognition of his research and scientific contributions.
Dr. Moons accepted a tenure-track position as an Assistant Professor of Psychology at University of California, Davis. After four years in academia, he wanted to apply his scientific skills and expertise to immediate real-world problems. He’s now CEO of Moons Analytics, a consumer neuroscience firm that shows companies how emotions drive their customers.